I Connected Semrush to Claude... Mind Blown 🤯

I hope you had a great week and that your weekend is off to a good start. 😊

I’ve got some big news that might seriously change how you do SEO.

This week, I connected Semrush to Claude… and I’m honestly blown away!!!

Tasks that used to require a lot of manual work, like keyword research, site audits, and content clustering, can now be automated with AI.

That’s a huge shift.

For the past 7 years, I’ve spent hours researching and analyzing keywords, trying to figure out which ones would help my clients achieve their goals faster.

Now, keyword research is no longer a separate task. In my opinion, it should be part of a larger prompt, with the ultimate goal of building a comprehensive SEO content strategy tailored to the client’s business goals.

Since I can’t share client strategies, I’ll share what Claude helped me generate for my site.

Claude helped me create a 13-page SEO content strategy with one clear goal: double my site earnings in 2026. 💰

If you’ve been reading my newsletter, you might remember that my site made over $40k in 2025. My goal is to hit $100k by the end of 2026.

In my prompt, I shared a lot of context, including:

The final strategy was detailed, structured, and it even ended with a clear action plan I can actually follow.

If you haven’t tried connecting SEO tools to Claude yet, I highly recommend testing it with a Semrush One trial.

Another way I’m using the Claude + Semrush combo is to analyze posts that dropped in rankings and figure out how to recover them.

Usually, I review the SERP, competitors, GSC data, and content manually. It works, but it takes time.

Now Claude can access Semrush data and my Google Search Console insights, and suggest improvement steps much faster.

And let’s be honest… with all the recent Google volatility, this kind of support is helpful.😅

Here are a few more things this integration works really well for:

I’m still a little skeptical. Hallucinations can happen. But so far, the output has been solid.

It’s honestly a bit scary how powerful AI becomes when you connect it to real data sources.

Funny enough, my random LinkedIn post about Claude + Semrush reached over 54,000 people in just 2 days and got 600+ likes and 20+ shares. That has never happened to me before.😳

The connection works through MCP (Model Context Protocol), an open standard introduced by Anthropic in late 2024. It allows AI models to connect directly to external tools and data.

Claude doesn’t have a built-in Semrush integration, so you need to create a custom connector.

Custom connectors are available for Claude Pro users.

If you’re on a paid plan, you can create multiple projects and connect different tools.

The Semrush MCP connection is available for Semrush One (SEO + AI toolkit) users, as well as SEO Pro, Guru plans, and Trends API subscribers.

By default, you get 50,000 API units per month for LLM connections like Claude, ChatGPT, and others.

If you work in marketing, I truly believe this is worth exploring. This might become the new way we work. And those who don’t learn how to use AI in their workflows might fall behind.

Exciting times ahead. 🚀

My in-depth guide on topical authority and how to build it is finally live. 🙌

I asked my audience on LinkedIn about how they build topical authority for their own websites and their clients. It’s always so interesting to learn about what other SEO experts are doing.

To my surprise, I got quite a few comments under my post and DMs with super detailed responses.

If you’re curious about how to actually build topical authority (not just talk about it), here’s my pos:👇

The update is still ongoing, but you can already check my most popular editions in the highlights:

💰 My website earned $45,455.28 in 2025, to be precise — all from affiliate commissions, with zero brand partnerships.

If you are interested in learning:

Here’s what’s inside:

Want in?

You can become a Premium member for just $7 one-time payment. You’ll get behind-the-scenes tips, real strategies I use to grow my site, and answers to your questions. 🧠

Already a premium member? You can jump straight in and check out affiliate reports.

That’s all for now! Thanks for reading and being part of this journey — your support means the world. 💙

Victoria