🚀 Rankings went from 13th to 6th position, traffic spiked in 5 days

Hello there,

In early October 2024, many websites, including mine, experienced a steep drop in organic traffic and impressions.

Here's what happened:

I was quite surprised since the last Core Update from Google happened in August 2024, and there were no other official announcements.

However, many website owners shared they experienced a drop in rankings and traffic in early October.

Was your website affected, too?

I’ve got to be honest: this particular setback hit me hard. 🫠 

Just when I was seriously considering an offer from a company to buy my website, I had to pause everything.

I decided to postpone the deal because my website needed a revamp before I could even think about selling it again.

Here’s the game plan I’m using—one that’s helped lift the performance of my clients' low-ranking sites time and time again:

1. Run a content audit to discover the pages that need work.

2. Prioritize which pages to focus on based on their business value.

3. Refresh at least half the content, keeping user intent, competition, and SEO best practices in mind.

4. Keep a close eye on the performance metrics to measure the impact.

Since then, I've been focused on revamping my best-performing, revenue-generating pages.

This isn't my first time using this tried-and-true SEO approach—for my website and my clients, it consistently delivers results! 📈

The secret?

SEO content update. 💪 

Here's how I boosted rankings for my blog post about beehiiv:

1. Analyzed top competitors and identified the keywords they were using

2. Collected keywords my article was missing out on

3. Added new topics to the outline to cover missing keywords

4. Revised over 50% of my content, adding unique insights from my own experience with beehiiv—stuff no competitor covers!

5. Analyzed the search intent and included the most eye-catching info first

6. Reduced keyword density for "beehiiv review" to keep it natural

7. Included more semantically related keywords

The outcome?

🚀 Rankings improved from 13th to 6th position for one of the target keywords “beehiiv.”

🚀Organic traffic increased by 740+ visitors in 5 days

🚀 The overall traffic to the beehiiv review page reached almost 2,000 organic visitors monthly.

Even though I do pay attention to keyword usage, my main goal was to make my content piece way better than my competitors.

Since I'm an avid user of beehiiv, I know exactly what users want to know about the platform — so I was honest, sharing my wins, challenges, and tips.

Creating great content is hard!

But it's the only way to stand out nowadays.

Agree? 🤔 

Whenever you are ready

Grab my SEO ebook to learn my strategies for how to research and analyze keywords, create high-quality content, and optimize it for rankings.

• 340 copies sold

• 4.8/5 rating

• Step-by-step guide to my SEO writing process

Have a great day!

Victoria

P.S. Check my ebooks, checklists, and income guides on Gumroad.